Japan

Japanese

Market Overview

  • Japanese consume about 330 eggs annually
  • #3 in world, behind Mexico and Malaysia

Egg Products

  • Japan remains largest market for U.S. egg products
  • U.S. continues to dominate market for frozen egg yolk products
  • U.S. also holds largest market share for dried egg yolks, just above India
  • Due to 2015 U.S. HPAI outbreaks, France and Brazil stepped in and took much of the U.S. market share for frozen eggs, while Germany, Argentina and France took market share for dried egg yolk
  • Imported eggs used as ingredients for bread, mayonnaise, instant noodles, breading/batters and frozen foods

Market Opportunity

  • Awareness of U.S. processed eggs and attributes among targeted food processors is limited, but continues to grow
  • Regain U.S. processed egg product imports
  • Educate Japanese food industry about U.S. processed egg products